Black rubber flooring for a clean, modern aesthetic

Published Jun 19, 2017

A striking black-and-white interior offsets the pristine metallics and porcelains of Franklin’s bathroom ware. The high-quality black rubber floor from Advance Flooring creates the foundation for a modern look while absorbing sound and standing up to the rigours of a busy retail space.

Franklin’s new Panmure showroom features a dramatic industrial design complete with exposed structural steel, high-gloss wall panelling and LED strip lighting. This mix of high-tech and raw finishes creates an inspired interior for a large collection of mid- to high-tier bathroom fittings. The grand scale of the main space, and its fine joinery details, are pulled together through the clarity of the black-and-white scheme and clean, monolithic surfaces. There is no mistaking that the bathroom ware is the hero here, as the sophisticated fit-out guides visitors easily between displays.

“The key driver for using black was the contrast it would create for the white and chrome bathroom ware,” says architect Dave Sandford from the Franklin Design Studio. “The rubber also had the practical advantages of being noise-abating and easy to clean and maintain.”

The rubber specified is Advance’s Express Delivery RS100, the best recycled-rubber flooring product available in New Zealand. It appears on the floors, upstands and countertops throughout the showroom. While it has an obvious aesthetic appeal – the matt finish provides real simplicity and a subtle texture – it also ticks the environmental and sustainability boxes with low VOCs and up to 100 per cent recycled rubber.

Rubber is tough, too. Often used in gymnasiums for this reason, it stands up to a lot of use and abuse while keeping its good looks. But the “give” of rubber also makes it soft to the touch, and a good surface for standing on for long periods, helping reduce staff fatigue through the working day. It meets the New Zealand fire regulations for low smoke development.

Express Delivery RS100 is distributed by Advance Flooring Systems, NZ’s leading supplier of innovative commercial flooring and entrance matting systems, servicing Australia and the Pacific. For more information please contact us at 10 Harbour Ridge Dr, Wiri, Auckland 2104, New Zealand, Tel: 0508 238 262. Or visit us online at